Conveying to A New Era in Customer Service

Al Habtoor Motors is the exclusive distributor for some of the world’s most coveted names in automobiles. The company’s line-up of high quality vehicles includes the luxury Bentley, the sports car range of McLaren, an exhaustive range of passenger cars, four wheel drives and commercial vehicles from Mitsubishi, the Temsa range of luxury coaches and buses, and the Bugatti.


  • Creation of a consolidated spare parts center for the UAE market
  • Build-up of combined workshops with approximately 800 service bays
  • Increase customer-friendly service through reduction of service time with state of the art conveyor systems
  • Increase efficiency for the storage and picking process due to conveyor system

SSI Schaefer implemented an automated receiving process with transport conveyors. This way not only the workload could be reduced, the capacity was also increased.

With the installation of the three standalone Pickomat units, a secure and fast access to high value spare parts was made possible. SSI Schaefer’s Pickomat is an exceptionally productive system for the storage and accessing of small and medium sized parts. The new dimension of order-picking offers more comfort and higher economic efficiency.

Another huge benefit working with SSI Schaefer is the newly created sortation of shipment into routes and IT supported quality management and packing processes for export. Faster machining processes, lesser mistakes are just two concrete examples for practical advantages.

The benefits from this project not only increases the efficiency of Al Habtoor Motors, their clients also are guaranteed a new era of customer service as well. Most inquiries and services can now be handled just in time within 1-2 hours for standard maintenance services.



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Al Habtoor Motors


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